Are you ready to put your business story out there to the world with a brand new website?
Are you looking to up your game, and need a website to keep up with your business growth?
Have you been faffing around with a DIY website and wasting precious time not doing what you do best and losing out on sales?
My job is to take away your tech stresses and let you get on with what you do best! Here’s how I do it – Your website will be strategically designed with your personality, business story and ideal client in mind to deliver a meaningful experience for the user and work as a sales and marketing tool for you by converting your browsers to customers.
Your website will be a true reflection of you, one of a kind (no templates will be used), mobile friendly, and easy to navigate. Your one page, multi page or e-commerce website will wow your dream clients and will have them saying ‘I want this!’ to you.
Just a pretty website won’t suffice! Your business story needs to be told in an engaging, compelling and problem solving way for the user. Your content will also be search engine optimised (SEO) – meaning it will be infused with keywords unique to your industry to raise your online visibility to draw the right clients.
Your brand identity is so much more than a logo. It also includes your colours, typography, social media templates and icons and marketing collateral. Being consistent in your brand identity is key to establishing your business personality and character which will leave a lasting impression on your clients.
HAVE AN IDEA?
So you found me and would like to work with me!
The entire brand design process is a very collaborative and inclusive one where I will work together with you to identify your unique selling point and present your brand story on a website designed to solve your ideal client’s pain points.
We begin the process with a chat! This will give me an insight into where you are at with your brand and also serve as an opportunity to check each other out to see if we are a fit. Right after the call, you will be sent a ‘Web Design Discovery Questionnaire’ to complete. Once requirements have been gathered, a proposal will be drawn up. If all is well, we proceed to a contract sign-off with a fifty per cent deposit!
Now it’s time to dig deeper into your brand personality to work out your unique selling point. To assist me with this, you will need to complete a ‘Branding Discovery Questionnaire’. Your brand is defined by your logo, colours, typography, imagery and messaging. At this stage, keywords unique to your brand story, industry and locale will be identified and infused into your content.
We begin the creative process where your defined messaging will be brought to life in the form of a mood board, logo, typography, templates and mockups. You will be presented with design concepts for your approval every step of the way.
When all revisions have been agreed upon – it’s launch time! You will be the proud owner of a strategic and bold website designed with your ideal client in mind! I’ll include a training session so you may maintain and update your own site with confidence or I can maintain it for you at a minimal monthly fee.
I began Yellow Skies to help the many crafters and solopreneurs in Farnham, Surrey where I am based. It’s been an exciting and fulfilling journey so far, helping small businesses of all backgrounds from all over the UK and Ireland in one unified purpose of reaching out to their ideal client with a strategic and bold online presence.
Before Yellow Skies, I gained my in depth knowledge of business development and marketing within the publishing industry for over 12 years. So apart from building websites for my clients, am very passionate about sharing my wealth of experience in expanding their reach beyond their online presence.
When am not immersed in helping my clients, I love bringing my kitty for walks, catch up on cat videos with a nice cup of Earl Grey or get lost in a good book!